Tag: communication

Calibration Group Provides Free Hotline Posters for Schools

In light of the tragic school shootings impacting communities across the nation, the Calibration Group, LLC, had to act by providing schools with free hotline posters designed to help students confidentially report information that may help prevent future acts of violence.

“We understand active shooter situations are extremely complex problems, but one thing we can do is provide schools an eye-catching poster that reminds kids to report their concerns,” said Amber Bradley, owner of the Calibration Group. “Peer pressure can be extremely difficult to deal with for many students. The fear of being labeled a ‘snitch’ or even the fear of being wrong can cause students to remain silent when they have concerns about the behavior of other students. The recent school shooting in Florida has inspired many citizens to find ways to help solve this horrific trend. We at Calibration want to do our part, and hope that our contribution will help prevent other horrific events from occurring in our schools,” she said.

“These free hotline posters were in no way created to replace existing information reporting programs that law enforcement or other groups may already have in place,” said David George, Managing Partner for the Calibration Group. “They were designed to not only complement existing programs, but to accommodate schools who may not have the resources to implement such an initiative on their own.”

Any school wishing to download the various hotline posters for free created by The Calibration Group, LLC, can do so by visiting www.calibrationgroup.com or by clicking:

 

For Elementary school campuses:

 

For Middle School, High School or College campuses:

Option 1: “We’re Counting on You”

Option 2: “Right to Remain Silent” (female image)

Option 3: “Right to Remain Silent” (male image)

 

About Calibration Group, LLC
The Calibration Group’s expertise is in creating print, video and other digital communication that inspires audiences to act and perform in ways that align with the stated values, goals and objectives of organizations. Creative hotline posters are just one of many tools that inspire people to report wrongdoing or suspicious behavior.

Calibration Group, LLC, is a full-service marketing, communications, and consulting firm specializing in providing relevant, educational content for loss prevention, asset protection, safety, and security professionals. Calibration has mastered the ability to move beyond simple awareness and communication. We create. We deliver. We inspire.

Winning with High Shrink: New Rules for an Old Game

Identifying causes of inventory shortage (shrink) and implementing countermeasures have traditionally been part of the one-line job description of Loss Prevention executives. The success or failure of these hard-working professionals nearly always rests on the elusive shrink rate, despite the fact that all of the elements used to determine this calculation are outside the control of most Loss Prevention teams. In response, Loss Prevention executives are forced to focus their limited resources where they feel they can reduce the greatest amount of shrink in the shortest amount of time.

But are they selecting the right stores? You may be surprised.

To find the answer, click here to download
the Calibration Group’s most recent whitepaper:
Winning with High Shrink: New Rules for an Old Game

Download the Whitepaper Here.

How to Re-Inspire Employee Engagement

Why Employees Matter More Than Customers

Your employees are the face of your brand.  When employees know all aspects of your product and process, then they are positioned to make the best first impression.  Employees control the customers’ shopping experience. An engaged employee engages with customers.  Engaged customers buy your products and fall in love with your brand.

Sounds great, but the reality is over 70 percent of employed Americans are considered to be disengaged employees.  That is three-quarters of your team not engaging with customers.  How long can your business afford those missed purchasing opportunities?

10 Shocking Stats about Employee Engagement
10 Shocking Stats About Employee Engagement
To stay connected with our employees’ engagement, organizations need to broaden their view of where employees are being motivated.  Employees are now influenced on a global level not just an immediate workplace level.

Take Advantage of the 6 Global Megatrends

Organizations with the highest employee engagement achieve 2.5 times the revenue growth.  The Hay Group Leadership 2030 research identified six megatrends that are negatively impacting employee engagement:

1) Globalization 2.0: An economic shift of power is occurring from the West to the East.

The Advantage: Globalization simply means employees are learning how to cooperate with not only their coworkers but people of many cultures.  Widen your perspective and equip your employees with the necessary skills to communicate on a global level.

2) Environmental Crisis: The environment is becoming more important to people.

The Advantage: Employees will become more concerned over environmental sustainability. Listen.  When your employees feel heard they continue their trust in the organization.

3) Demographic Change: Aging populations are changing the global workforce and antagonizing the battle for talent.

The Advantage: Ensure you are investing in your entire population of workers.  Developing and mentoring your employees will help to inspire employee engagement and demonstrate your commitment to them.

4) Individualism: With the freedom of choice comes fickle loyalty.

The Advantage: Individually recognize individuals and enable knowledge-sharing.  Celebrate the individuals of the team.

5) Digitization: the workplace is going online and remote.

The Advantage: Constant access equals non-stop opportunity to grow skill sets.  Help employees develop their individual skill sets.

6) Technological Convergence: Transformative technology is changing everyday life and new product markets.

The Advantage: Change can breed uncertainty, but transparency fosters confidence.  Communicate clearly and honestly, and employees will remain connected to the organization’s journey.

Serve the Employee First, Customer Second

Taking advantage of the changing business environment is optimum, but it is also time to change who the organization’s leaders are truly serving.  If leadership only drives to serve customer’s than the needs of the employees are overlooked.  When employees’ needs are neglected, this continual offense disengages employees.  As a leadership team, review the goals of the organization with your employees.  Identify what information and resources the employees will need to reach those goals.  Serving the employee first, empowers the employee to exceed customer expectations.

Inspire Employee Action with the Calibration Group

Partner with Calibration Group, LLC to help serve your employees and inspire a revolution of re-engagement.  Calibration Group offers customized engagement programs to re-inspire your employees’ loyalty and zeal for your organization’s success.  With a personalized employee engagement strategy, Calibration can help you establish a corporate culture of success.

For more information, contact Calibration Group’s Founder and Owner, Amber Bradley at amber@calibrationgroup.com or visit our website: www.calibrationgroup.com

NEWS: RLPSA Selects Calibration for Executive Director Role

WASHINGTON, December 4, 2015 – The Restaurant Loss Prevention & Security Association (RLPSA) has elected to expand the role of Calibration Group, LLC within the organization by naming the firm as the new Executive Director. Over the last year, Calibration has served the members of the RLPSA by providing relevant educational content, assistance with event planning and coordination, as well as strategic marketing and communications initiatives.

“I am excited to announce the RLPSA Board of Directors has selected Calibration to champion the duties of Executive Director for our association,” said Rob Holm, RLPSA President and Senior Director, Safety & Security-US Operations at McDonald’s USA.  “Calibration’s founder, Amber Bradley, as well as the Calibration team have been widely recognized for their passion for providing education and value specifically for the Loss Prevention, Security, and Safety professions. That passion is well-aligned with the mission of the RLPSA, making Calibration very well suited for this important role.”

As the only organization focused on loss prevention and security in the restaurant industry, the RLPSA is dedicated to sharing resources, expertise, and knowledge amongst this unique community. The association’s membership includes the most accomplished and recognized leaders representing more than 100 different restaurant brands and 20 of the 25 largest brands in the U.S. The RLPSA is comprised of members from all restaurant segments, including Quick Service (QSR), Quick Casual, and Full Service Dining.

“My team and I are ecstatic the RLPSA has selected us to help carry on the mission of providing relevant content of interest for our members,” said Amber Bradley, owner of the Calibration Group. “Our commitment to the RLPSA members is to continue fostering a forum for the exchange of ideas, remaining responsive to their needs, promoting growth of the organization, and creating strategic alliances with solutions providers and other professional organizations that will maximize member value.”

For more information about RLPSA membership or the annual conference, contact our new Executive Director, Amber Bradley, at Amber@calibrationgroup.com or (770) 335-4891 or visit www.rlpsa.com.

About Calibration Group, LLC

Calibration Group, LLC is a full-service marketing, communications, and consulting firm specializing in providing relevant, educational content for the loss prevention, asset protection, and safety professions. Calibration has mastered the ability to move beyond simple awareness and communication. We create. We deliver. We inspire.

We asked, You Answered…and We’re Stoked

Our survey results are spectacular, and we are wickedly committed to working hard to maintain your level of trust! Check them out…

Calibration recently conducted a client satisfaction survey to gain insight on the perception of our company and the work we produce from our clients’ perspectives. Well, our clients answered the survey and the results are in! We are very excited to share a few of the findings with you!

When we asked our clients to comment on the statement, “We (Calibration) understand your needs and objectives,” 9% of our respondents agreed, and 91% strongly agreed!  This is great news! At Calibration we strive to understand our clients’ business and pride ourselves at truly being an extension of their team, especially when determining what course of action is the best plan. Getting to know our clients and their businesses in-depth is our priority at Calibration.

In the survey, the statement, “Overall, we take care of our clients,” was meant to evaluate the success of our efforts in putting the needs of our clients first. Once again, 9% of our respondents agreed and 91% strongly agreed!  We are committed to knowing everything we can about each and every one of our valued clients. We never want to forget that we succeed by making our clients successful. We have amazing clients and the trust and faith they put into our team is what makes it all possible.

This leads me to another survey result that I would like to share. We are constantly monitoring our client relationships to ensure we are exceeding expectations. To do that, we asked our clients to evaluate the statement, “We listen and take constructive feedback.” We were very happy to learn that 91% of our clients strongly agreed. But this is not good enough! We want our clients to know we are always listening! We strive to cultivate excellent client rapport. If our clients ever have any concerns we encourage them to let us know. On next year’s survey, we want the responses to be even better than this year’s!

Some of our clients had comments to add to the survey and we really appreciate their positive input. One respondent told us, “You and your crew are doing a great job for us! We couldn’t do it without you!” Another client gave us accolades for “open dialogue and a real ‘what can we do for YOU’ attitude that resulted in a great campaign!” There were other wonderful words from our clients, but the one I would like to end with is this: “Calibration is the driving force which has taken our organization to the next level.” So thanks one and all… it was great to hear from you!

Yes, we were extremely happy with our survey results and yes, we will strive harder than ever to make you truly value Calibration as a full-service marketing and communications firm that specializes in customizing marketing solutions just for you!